Introduction
The Tagrain Pointy Integration Plugin allows you to integrate your Tagrain Store with Pointy from Google. Pointy connects with Tagrain, and allows you to upload your products to the Pointy’s Virtual Store just by scanning the product barcode.
When you scan your in-store products at the POS register, Pointy from Google will match the product names and associated images from the UPC/EAN barcode and add it to Google, without requiring you to manually enter the product information.
Once your product is uploaded, the Pointy Page will start displaying your product information allowing your product to appear in the search results when a customer is searching for the product online on Google using relevant keywords.
Prerequisites
To be able to benefit from the Pointy’s Virtual Store, you must subscribe and activate the Tagrain Pointy Integration Plugin.
Check Eligibility
Pointy can check whether your business is eligible. To check your business eligibility you will have to provide your store name, email address and contact information in order to do so.
Pointy is currently available in a select number of territories: the US, Canada, UK, Ireland, and Australia.
The Tagrain Pointy Integration plugin is not available in Tagrain 14 day trial.
Features
Integrating your Tagrain Store with Pointy from Google has the following advantages:
Showcase Your In Store Products on Google
This integration with Pointy from Google, allows you to upload your Tagrain products to the Pointy’s Virtual Store. This way your in-store products can appear in Google search results, making it easier for your potential buyers to see what you are selling at your store even before visiting it.
Make your Store Visible To Customers
Once you upload your products to the Pointy’s Virtual Store the Pointy Page will start displaying your product information alongside other key details like store opening and closing hours, adding a product to their wishlist, inventory of in-stock products at a given store location, etc.
Show customers what’s available in your store
Pointy gives you the option to integrate with Google’s See What’s In Store feature. This feature is a part of Google My Business and has to be initiated by you. When you scan your product’s barcode to upload it to the Pointy’s Virtual Store, your product also gets added to your Google My Business page.
This means that your product and your store can then appear in the search results when a customer is searching for the product online on Google. The product feed is then used by the Google Search Engine, which increases the your product visibility
Cost Effective
You can sell your in store products via Google without investing in your own ecommerce website, thereby saving on infrastructure cost. You just need to scan your in-store products at the POS register, Pointy from Google will match the product names and associated images from the UPC/EAN barcode and add it to Google, without requiring you to manually enter the product information. Once your product is uploaded, the Pointy Page will start displaying your product information allowing your product to appear in the search results when a customer is searching for the product online on Google using relevant keywords.
Suggested Readings